Gangnam Style singer Park Jae-sang

Gangnam Style is the 18th K-pop single by the South Korean musician Psy. The song was released on July 15, 2012, as the lead single of his sixth studio album Psy 6 (Six Rules), Part 1, and debuted at number one on South Korea's Gaon Chart. On December 21, 2012, "Gangnam Style" became the first YouTube video to reach one billion views.The song's music video has been viewed over 2.39 billion times on YouTube, and has been YouTube's most watched video since November 24, 2012, when it surpassed the music video for "Baby" by Justin Bieber.

Career:

Psy debuted in January 2001 with his full-length album titled PSY... From the Psycho World!, for which he later had to pay a fine due to accusations that the album contained "inappropriate content". He was a rookie hip-hop singer that stirred up the Korean pop music scene with very blunt lyrics, peculiar dance moves and an unconventional appearance, and, because of his unique style, he was nicknamed the 'Bizarre Singer'.

He released 2 more albums, but, when his agency began to struggle financially, Psy's wife encouraged him to join YG Entertainment, under who he released Gangnam Style in 2012. Psy has also written many hit songs of various genres for different singers. His most famous composition perhaps is Lee Seung Ki’s debut song Because You Are My Woman.

Gangnam Style:

In 2012, the choreography for Psy's song "Gangnam Style" was highlighted in international news and became a viral hit. On September 14, 2012, he appeared on The Today Show on NBC in New York, performing the song live and teaching dance moves to the anchors. The following day, he also made a cameo appearance on Saturday Night Live during a skit featuring Gangnam Style.

When asked about the success of the song, Psy said, "When I realized that some top stars like have imagined or tweeted about me, I thought, 'That’s joking. That’s not gonna happen...' I never expect things like this, not because they are top stars, but because this is the biggest market in the universe for pop music, right, so everybody’s dreaming about having appearance in the U.S. so I’m still saying, 'What going on here? This is beautiful.'"

Riding from the success of Gangnam Style, Psy was signed by Scooter Braun to Schoolboy Records, part of Universal Republic.

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